This episode of The ShiftShapers Podcast is called “Disrupting Your Own Disruption” with Eric Silverman, Founder of Voluntary Disruption. Today, host and Chief Transformation Strategist David Saltzman and Eric discuss some major changes to voluntary benefits aka enhanced benefits.
They explore the reasons why enhanced benefits are a practical idea, the improvements in the tech that serves this group, and the strategies to drive engagement among employees and keep benefits attractive.
What You’ll Learn From this Episode:
- 02:38 Brokers still ignore enhanced benefits
- 09:52 Introducing technology to streamline access to voluntary benefits
- 15:09 Secret to engagement: Help people understand their exposures
- 18:45 The most attractive benefits
07:36 “It’s not exactly the employer that loses as much as it’s the employees. Again, I can’t stress enough, the end-user. Why should an employee be relegated to spend more money for less robust coverage on things that they’re going to buy anyway?”
12:49 “They needed to get into the technological world so we helped streamline and implement our technology completely, again, using that term, the ‘Amazon of Benefits.'”
14:52 “You can still get the participation, engagement, and results even if you don’t have in-person, one-on-one enrollment.”
17:11 “When we implement these things with small to large groups alike, that’s where you truly have the engagement, when they know that you’re only a phone call away, they have a scheduler link.”
19:13 “The most popular plans, still to this day, it happens to be the accident plan, the hospital plan; for any carriers getting really big, medical bridge-type hospital plans, indemnity programs.”