Shift Shapers Podcast

14 Dec 2020

Ep #340: The Pandemic Drives Growth and Success? – With Patrick Schwerdtfeger

David Saltzman 0 Comments

This week’s episode features a conversation with Patrick Schwerdtfeger, Business Futurist, Keynote Speaker, and Author of “Pandemic, Inc.: 8 Trends Driving Business Growth and Success in the New Economy.” The key message to business can be summed in the acronym SALVAGED. Smart businesses can keep pace with the rapid changes of today by adapting to these observations and employing systems to future-proof their operations.

What You’ll Learn From This Episode:

  • 03:20 Self-sufficiency: Catering to the customer desire to become self-sufficient
  • 07:06 Analytics: Using data to optimize your marketing messages
  • 11:37 Liquidity: Becoming particular about how to spend cash right now
  • 14:24 Virtualization: Predicting the propagation of augmented reality
  • 17:17 Automation: Integrating robotics into everyday life
  • 18:37 Decentralization: Using the open-source model


06:02 “This trend towards self-sufficiency and making decisions on their own, that’s going to continue long into the future. So anything we can do to get in front that is going to help us position for tomorrow’s success.”

10:20 “There’s really three pillars to technology. There’s data processing, data bandwidth, and data storage. And the price of all three of those is going down and down and down.”

10:41 “Businesses are able to collect data for cheaper so they can do it on more things. They can process it quicker and they can move it through bandwidth from one place to another quicker.”

12:39 “The number one consideration is, does this add to liquidity or does it detract from liquidity? And if it detracts from liquidity, how quickly do we get to a break-even scenario?”

19:49 “The open-source movement is a great model to follow because open-source software development is a decentralized software development compared to traditional development and that model can be overlaid into things like blockchain.”


Get a copy of the “Pandemic, Inc.: 8 Trends Driving Business Growth and Success in the New Economy” book by Patrick Schwerdtfeger by clicking this link.

Listen to the Full Interview:

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